Bootstrapped

As a solo founder, I don't have a marketing department. This post outlines my experimental, bootstrapped approach to attracting early users and generating interest, focusing on organic strategies and practical tools that don't require a large budget or marketing expertise. I'll share what's worked and what hasn't for my products.

Getting that first user felt impossible. I tried some weird stuff. This post shares my most effective (and sometimes hilarious) early acquisition tactics for bootstrapped products.

This post details my struggle with 'fake productivity' – feeling busy but not productive – and how I implemented a ruthless prioritization framework to focus only on tasks that directly lead to shipping or revenue.

The reality of slow progress toward revenue as a bootstrapped founder, and my personal 'Small Wins Tracker' to maintain momentum and celebrate milestones that aren't just dollars.

Money talk can be uncomfortable, but for a bootstrapped founder, it's essential. I share my honest system for tracking expenses and projecting runway, including the emotional rollercoaster it entails.